TriMech Enterprise
Thought Leadership Interview - Business Sustainability - Colin Clemson, Dassault Systèmes
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Speaker 1: Our customers facing massive challenges these days, and they need to manage the increase in material costs. They need to manage the increase in energy cost, but also new regulations, geopolitical decisions as well are having a huge burden on our customers. Same time they face a shortage of suppliers and not only that the workforce, how do they secure new talent? In the, in the workplace. So they've got lots of challenges, but that gives us fantastic opportunities and for Solid Solutions and Dassault systems. I think we can help with some of those challenges as well. You can't switch on the news today without hearing the word sustainability, but it's not just in the news. It's on every CEO's mind. And following the recent COP 26 event in Edinburgh, I was reading an article and the article was really clear in stating that the topic of sustainability is, is the top issue on 73% of chief executive officer's mind the key thing there is, you know, how do we, how do we help with that and how to help them address those initiatives? We know as well that the world we live in is, is more and more volatile. It's, it's more uncertain, of course, and it's more complex and it's ambiguous, right? And those, those challenges are faced by every CEO as well as this topic of sustainability. How do we address those challenges? How do we help our customers become more business, sustainable it's challenge? In the challenging context, our customers are becoming more interested in the power of virtual twin experiences, which enables our customers to have a real time virtual representation of their product, the platform, or ecosystem in reality, that they use to model visualize, predict as well and provide feedback on any complex system or any complex production line or even the human heart. For example, we can help with the virtual twin technology to provide more sustainable operations. Yeah. And a transition towards a more circular economy as well. Our customers understand that if we can help them reinvent, reimagine the world of tomorrow and at the same time, drive their own resilience in the marketplace and drive their sustainability agenda. Then it will be a true partnership moving forward. How do we turn sustainability from a risk to an opportunity? And I guess that's the question and it's true. Mainly in three domains is from, from my perspective first in the way that our clients innovate on their products and services that they deliver into the market. Secondly, in the way that they work with more agile organizations and broader networks of people, skills and knowledge creating the workforce of the future. And finally, how do they create value after the same time reinventing the business models? Why does sustainability of products and services matter to our clients? And take a couple of simple examples from from different industries by 2030 electric cars should represent 60% of all new sales. And in the last 10 years, electronic waste has grown by 40%, but we're only recycling less than 20%. Another example, 14% of the food is lost along the supply chain before it even reaches the end customer. So massive challenges that we face in terms of products and services. How can we help? Well with the 3D Experience Platform, we can bring together a wide range of technologies for design development, simulation, of course, and manufacturing, planning, project management. And it enables the development of those virtual twin experiences to provide not only a digital representation of the product, but also simulation of how that product may behave in the real world and how he's assembled, how it's delivered, how a customer can interact with it from cradle to cradle. So I said, cradle to cradle. I didn't say cradle to grave. And why is that? Well, the circular economy for me is a simple idea that increases in complexity dependent, obviously, which industry you're working in and in today's economy. We, what do we do? We take resources. We make things with them. And then essentially we throw them away. At the end, we live in a take, make waste kind of economy. And for me, the idea of a circular economy or cradle to cradle, as I mentioned, is to change our habits into a circle that we take we make. And then we reuse in order to keep resources in the economy for as long as possible. So today sitting on a chair, what will the chair be in its next life? When the recycle Let's look at the second topic organization skills, the people element of this, the workforce of the future, and how do we evolve the workforce of the future to address the skills gap and working practices with people in business, some key facts. So 85% of jobs that will exist in 2030 don't even exist yet 90% of employers face severe recruiting or retention issues. We all know about that. 90% of companies as well, lack the digital skills to drive the transformation. And the board of directors are aging rapidly across the world. We need to define a new way of working. We need to leverage the 3D Experience Platform to help people really collaborate and contribute through communities, dashboards, and interactive group applications, such as 3D leam for example, on, the 3d experience platform. So in that way, people can capture their ideas. They can share knowledge and maximize business benefit as well, of course, in value to the business, that knowledge and know then is stored. It's reused, it's leveraged and an anyone else in the business and in the supply chain can use it and they can continue learning, leveraging that, the power of the 3D Experience Platform. But we can also protect that corporate memory. And that's so important because of what we mentioned earlier, an aging workforce, how do we protect the knowledge to know how that experience within the business? And we can do that again by capturing the data and on the 3D Experience Platform, the compass allows you to understand the past, while better navigating the future. The world needs new business models. We have to change, right? And, and we've got to drive the transition to a 21st century economy aligned with ethical social and environmental concerns. As we mentioned earlier, you can't turn on the news, right, without hearing the word sustainability. So, you know, business models. Again, we come back to the same point I did earlier. Some key facts, half of the fortune 500 companies have disappeared in the last 20 years. We count today more on, more than a thousand unicorns and startup companies across just the Euro, north region who are innovating and disrupting entire sectors. The majority of companies now consider that business models are a source of future competitive advantage. So we can help those clients. Now define what those business models are in a more sustainable way on the 3D Experience Platform and power is collaboration between suppliers, customers, and internal stakeholders. But in addition, it allows businesses to simulate how operating models will work again in the real world. When they're implemented through the creation of virtual twins, One of the clients that we're working with together, Solid Solutions and Dassault Systems, know only too well, how important that topic of sustainability is, and that, and that client's vertical aerospace. They're not your typical aerospace and defense company, right? They disrupting the whole industry. They're leading the way in sustainable aviation and revolutionizing urban air travel. And that's all being done on the 3D Experience Platform, helping them create new products and services, new business models, and protecting that workforce of the future. There's also new electric truck companies, and they're also disrupting in the market. They don't even call themselves truck companies anymore. They focus on decarbonizing logistics. They talk about making city center streets safer, and they also talking about making it healthier and a more pleasant place in the world. Virtual twins are becoming a reality for professionals, for consumers, for patients, even for citizens and workers. And we can all model and simulate the, what they imagine and how they make it real. So what's, what's our mission. Our mission is to provide virtual universes to enable sustainable innovation. And our strategic ambition is to become the world's number one partner for reinventing a sustainable economy. So for me, Solid Solutions are a great business, right? Solid Solutions have over 40,000 clients even before the acquisition of Design Rule and Desktop Engineering and the acquisition of Design Rule and Desktop Engineering really now gives the opportunity for Solid Solutions to grow in that really strong foundation, the 40,000 customers to elevate the conversation, to ensure that we can deliver an end to end capability for all of those clients from cradle to cradle Using the 3D Experience Platform. So for me, it's a great step. It will disrupt the market undoubtedly because this Desktop Engineering and Design Rule both great companies in their own, right. But now they have the power of Solid Solutions now to drive that business forward.