Supporting Customer Dreams

From Cardboard to CAD: The Design Story of Peequal

September 03, 2025

Long queues for women’s toilets at festivals and events have always been a problem. Hazel and Amber decided to change that. This is the story of Peequal, the UK’s first squat-and-go women’s urinal, designed to get women out of queues and back to the events they paid for.

In this video, we cover:

  • The real-world problem that inspired Peequal

  • How two engineering students turned an idea into a business

  • Early prototypes: from cardboard to metal

  • Using SOLIDWORKS CAD to design, pitch, and secure £250,000 in investment

  • How CAD models helped visualize the product for investors and customers

  • Scaling up from a prototype to Glastonbury and beyond

  • What’s next: the new Peequal design for international rollout

Why watch?
This is a story about innovation, design, and solving a real problem with engineering. If you’re interested in product design, CAD, startups, or women in engineering, this video is for you.

#Peequal #WomenInEngineering #ProductDesign #SOLIDWORKS #EngineeringInnovation